One of the simplest ways to generate a passive income stream is by writing a blog. Blogs are abundant online, which means this can be a competitive field, but if you choose something you know a lot about and consistently produce good content on a regular schedule, you can become a well-trusted expert in the online field. Here are the basics to get started:
- Choose your niche – This should be something you love or are an expert on. To get started, use programs like Buzzsumo or Google Trends to find out what people are searching on Google, so you can join the conversation.
- Find your audience – Determine who you’re writing to. Pick a target audience and focus on writing what they need and want to hear. For example, you might want to focus exclusively on stay-at-home moms if you’re writing a cooking blog, or on middle-aged men if you’re writing about sports cars.
- Set up your site – WordPress, Medium, and Wix are all good choices for creating a free, personalized, easy to use website.
- Start writing – You’ll want to pick a consistent schedule for creating new content. This will depend on your blog topic and audience, but a good suggestion is to post at least twice a week. Whatever you decide, remain consistent so that your audience always knows what to expect.
- Earn money – There are several steps you can take to earn money with a blog:
- Use affiliate marketing – You can sign up with a company like Amazon to do affiliate marketing by sharing their products on your blog with a link to purchase. When customers use your link, you’ll earn a small percentage of the sale.
- Sell products – If you make products, sell them. Or offer courses, eBooks, or video lessons for a small fee.
- Market! – This can be as simple as sharing your posts on social media and joining a group related to your topic. You can post links to other professional’s blogs and let them know so they can share it. You can also allow ads on your blog and earn small proceeds from customer clicks.
- Finally, Keep Going – Build relationships with your customers so you know what people want to hear and can offer it. Keep learning, reading, and writing about the topics you love. Your readers will appreciate it, and they will give back by offering support, loyalty, and purchases.
And that, my friends, is how you generate a passive income from a blog.